Much like wedge boots, leggings, mascara, and protein bars, I was clearly late to the party on this Brené Brown video. It has been viewed more than nine million times since it was posted in 2011.

And while I only watched it for the first time last week (and multiple, multiple times since), its message resonates with me like nothing else of recent memory; specifically, at 12:43, when she describes vulnerability as the birthplace of joy, creativity, belonging, and love.

I inherently knew this, and have known this for quite some time. For years I have easily articulated the “how” of vulnerability but have continuously struggled with the “why.”

Upon watching this video, it now makes perfect sense. I agree with Brown whole-heartedly and encourage you to follow her lead: allow yourself to be seen. Truly, truly seen.